Web Design

Topic Tags
#animation#branding#color#flow#grid#hierarchy#iconography#illustration#interaction#mobile#palette#ratio#spacing#systems#template#theme#typography#ui#usability

Questions You'll Answer

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What makes something look good?

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What is "good" design?

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How do I know when a design is 'too much'?

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What are dated trends in web design?

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How is modern design on websites and apps done?

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Why are animations generally not a great idea for usability and accessibility?

What You'll Learn

1

Master key visual principles: hierarchy, spacing, typography, and color.

2

Define "good" web design by its user-friendliness, clarity, effectiveness, and appeal. Understand the multifaceted nature of successful web design beyond just looks.

3

Evaluate when web design elements become excessive and detract from user experience. Avoid overwhelming users and maintain a clear, focused design.

4

Recognize and explain why certain web design trends are now considered dated. Learn what makes designs feel current and professional.

5

Describe the characteristics of modern web design in websites and apps. Understand and implement contemporary design approaches.

6

Apply current modern design principles in web design projects. Know what makes aesthetically pleasing products and aligned with current standards.

7

Understand why 'flashy' often means 'unusable' (Performance & Accessibility costs).

8

Make informed decisions about using animations in web design, prioritizing usability. Enhance, rather than detract from, the user journey with animation.

Hard Truths

Reality Check

We typically don't know what makes good design and have no idea whether something a vendor/agency proposes is well designed.

Reality Check

Design is more than just looks!.

Reality Check

Web design can be "too much" and knowing that limit is key to reining in our impulses.

Reality Check

We tend to follow trends too much - the goal is to enable the user and look good.

Reality Check

Know the trade-offs in design and how they stack up against technical, business, cost considerations.

Reality Check

Stop treating UI and web design as all there is to UX.

Resources

Apptitude / Curated by Zixian Chen

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